Why is a website important?
A website offers your real estate office an opportunity to advertise your listings online, capture enquiry via email and promote your specialised skills and knowledge about a particular area. The advantage of owning an independent website is that it can be easily found via a link from your corporate website and/or from a link on a real estate portal(s) where you are advertising your listings. Once a prospective buyer, tenant or investor clicks through to your office website they will find only the properties that you are advertising. This is when you can capture the visitor’s attention with your own interesting branding and by giving them more information about your business, your staff and facts about the specific location(s) in which you specialise.
What is OSL Web?
OSL Web gives you the option to choose a template design in keeping with corporate guidelines. They also offer tools that can be used to create a point of difference amongst your competitors. The Property Locator feature enables your visitors to receive email alerts when properties that match their criteria become available. OSL Web is suitable for agent personalised sites through to corporate sites.
OSL Office and your website
The basic principles of software are carried through with OSL Web. Why enter information twice when there is surely an easier way. With OSL Office/OSL Web integration change to your sites pages can be made, displayed images changed, site criteria modified, property mapping customized to your market, agent and office profiles all updated without the need to bring in a specialist. Properties listed in your listings system are automatically updated to your OSL Web without the need to maintain any information externally saving you time and expensive out sourcing.
